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About Us

A Creative House
for stories, identities & experiences.

Stories That Matter. Content That Connects. Design That Defines.

Who We Are

At ErthCreative, we believe every story deserves to be told with purpose, every brand deserves a distinctive voice, and every creative idea deserves to leave a lasting impression.

Inspired by the meaning of Erth (إرث), the Arabic word for legacy, ErthCreative LLC is a Creative House dedicated to transforming ideas into compelling visual narratives, distinctive identities, and memorable experiences.

Our work brings together four complementary creative disciplines: Film Production, Social Media, Design, and Exhibitions & Events.

Each discipline contributes a different dimension to the creative process. Film tells stories. Social media connects them with audiences. Design gives them identity. Exhibitions and events bring them into the physical world.

Together, these capabilities allow us to approach creative communication as a connected experience, from the original idea to its visual expression, production, and presentation.

Our creative heritage includes more than 30 completed documentary films presented on major television networks, alongside an established portfolio of completed high-end exhibitions and events.

This body of work reflects extensive professional experience in storytelling, creative direction, visual production, design, and the coordination of complex creative projects.

The journey behind ErthCreative has evolved across different companies and markets since 2005, carrying forward experience in media production, documentary filmmaking, and creative services.

Today, ErthCreative brings that heritage into a contemporary Creative House serving businesses, organizations, and individuals seeking distinctive creative solutions.

We approach every project with imagination, strategic thinking, professional discipline, and meticulous attention to detail.

Whether producing a documentary, developing a social media campaign, creating a visual identity, or planning and producing an exhibition or event, our objective remains the same: to create work that communicates clearly, connects meaningfully, and leaves a lasting impression.

Our Journey

Our Philosophy

Creativity is more than what people see. It is what they remember.

We believe meaningful creative work begins with understanding the story behind the idea. It requires curiosity, originality, collaboration, thoughtful planning, and the confidence to challenge conventional approaches.

For us, creativity is not simply about producing something visually impressive. It is about creating something that communicates, connects, and endures.

Mission & Vision

What we work towards.

Our Mission

To empower businesses, organizations, and individuals through purposeful filmmaking, strategic social media, distinctive design, and compelling exhibitions and events, transforming ideas into meaningful stories, identities, and experiences.

Our Vision

To become a distinguished international Creative House recognized for exceptional storytelling, thoughtful innovation, distinctive design, and memorable creative experiences that inspire audiences and create lasting value.

Our Commitment

Creative imagination. Professional discipline.

We believe exceptional creative work is built on a clear understanding of purpose, careful planning, open collaboration, and respect for detail.

Our approach brings creative imagination together with professional discipline.

We seek to understand each client’s objectives, develop ideas that reflect those objectives, and deliver work with consistency, precision, and care.

Whether the project is intended for a screen, a digital platform, a brand identity, or a physical environment, our ambition remains the same: to create something meaningful and lasting.

Our Team

The people behind the stories.

Storytellers, designers and producers who bring imagination and professional discipline to every project.

Executive Management

  • Moayad Abdullah

    MD & Documentary Film Director & Producer

    Moayad Abdullah

  • Hatim Abdullah

    CEO/AI Agentic Workflow & Web Design Director

    Hatim Abdullah

Team Experts

  • Tasneem Abdullah

    Social Media Specialist

    Tasneem Abdullah

  • Izzeldeen Shela

    Content Creator

    Izzeldeen Shela

  • Ahmad Mrkan

    Digital Designer

    Ahmad Mrkan

  • Tarneem Abdullah

    Social media specialist

    Tarneem Abdullah

Our Team

  • Tahani Abu Tayeh

    Secretary

    Tahani Abu Tayeh

  • Afnan Abdullah

    Data Analyst

    Afnan Abdullah

  • Aseel Abdullah

    Operations Exhibitions/events

    Aseel Abdullah

Start a Project

Create something that endures.

Whether producing a documentary, developing a social media campaign, creating a visual identity, or planning and producing an exhibition or event, our objective remains the same: to create work that communicates clearly, connects meaningfully, and leaves a lasting impression.

Start a Conversation

Rooted in Meaning. Driven by Creativity.